Brochures are thought leadership

In today’s digital age, we see less and less hard copy brochures. This is an opportunity. Taking the trouble to create something physical signals a sense of confidence that is getting rarer. It takes time to figure out the pagination, the design and the copy. It takes focus. The result, when handled well, is boldness and clarity. Brochures stick in the mind for longer than web pages. Partly because of...